Mastodon, Tumblr, and Others See User Counts Explode After Twitter Exodus

Many Twitter customers have deactivated their accounts since Musk purchased the platform - however, many others have joined.

The decentralized social media community Mastodon hit the headlines virtually instantly after Elon Musk accomplished his Twitter takeover – but it's not the only social media platform to have seen a bump in customers for the reason that the multi-billionaire started his reign.

In response to some latest analysis, some smaller social media websites have witnessed an uptick in customers, whereas others are returning to legacy social media platforms like Tumblr.

Is this the start of a more pluralistic social media landscape, or will the outrage over Musk's takeover fade over time?

Twitter Options Gaining Traction

In response to knowledge compiled by app retailer optimization firm SensorTower, Mastodon noticed roughly 322,000 downloads within the 12 days after the acquisition (October 27 – November 7), which is 100 instances greater than it noticed within the 12 days previous to Musk's takeover (Oct. 15 – 26).

Third-party apps you need to use in tandem with Mastodon, corresponding to Tootle and Metatext, additionally noticed a big improvement in downloads throughout the globe, with Metatext leaping from lower than 1,000 installs to virtually 20,000.

"New" social media apps aren't the ones experiencing personal uplift – Tumblr, a nonetheless widely-used, however finally, extra historical, social media platform, noticed 301,000 post-acquisition downloads compared with 170,000 for a similar interval beforehand.

On high of this, smaller websites corresponding to CounterSocial have grown too – SensorTower says the fledgling platform noticed 33,000 worldwide installs over the 12-day interval after buy, a 3,200 p.c uplift.

In different competitor information, former Twitter CEO and founder Jack Dorsey's new Bluesky social media app – which, like Mastodon, is a decentralized tackle social networks – went by way of its first spherical of beta testing just lately, beginning in late October.

Has There Been an Exodus from Twitter?

With different social media websites gaining new customers by the day, Twitter's userbase has seen some motion too – principally, away from the platform.

In response to Bot Sentinel, which tracks and analyzes Twitter accounts, 877,000 accounts were deactivated between October 27 and November 1, and 497,000 were suspended.

That is nearly double the usual number of accounts deactivated and suspended. Within the week before Musk's shopping for Twitter, simply 5,958 accounts had been deactivated or broken, which led to a 208% improvement in the aftermath of the acquisition.

Nonetheless, Sensortower's knowledge exhibits that after the acquisition was finalized, Twitter downloaded 7.6 million instances from the App retailer and Google Play between October 27 and November 7.

Will Twitter Collapse?

Though not as massive as corporations often shoved below the "massive tech" umbrella, Twitter's recognition amongst politicians, celebrities, and different public figures as the main communication methodology is – and has virtually all the time been – unmatched.

This has given the social media platform a near-unquantifiable affect on world affairs that far exceeds what you'd count on from a look at its income (or certainly, consecutive years of losses).

The political ramifications of such a collapse can be big. Nevertheless, it's unlikely to occur due to a scarcity of customers on the platform, which will not to dip under the tons of of tens of millions, regardless of the myriad of options popping out of the woodwork.

Whereas the thought of Twitter collapsing as a consequence of customers deserting the platform is far-fetched, the corporate being pushed to chapter (which, at Musk's admission, it virtually already is) or caught up in a far-reaching authorized scandal is just not.

What Twitter will seem like in 5 years is not possible to foretell; anticipating what Twitter will seem like only one yr from now could be no simpler. With Elon on the helm, virtually any destiny – good or dangerous – is inside the variety of prospects.